It takes more than a freelancer showing up with a camera and lights to create an effective video. 

Unfortunately, this is the climate and so many businesses do not realize this. This is ultimately been the problem for the past few years in our business. 

There is an over saturation of “videographers” or “content creators,” but how good is their content? These “content creators” just show up. They don’t know the company they are shooting for, they have done NO PRE-PRODUCTION. They have DONE NO RESEARCH. They’ve simply been hired to press the red record button, document various shots of the business. From there they add music, slow mo and graphics and deliver mediocre product. 

“Stock Video,” is what Garrick would call it.  There is no understanding of the business or the story of the business they are documenting.  It’s simply capturing and processing. 

Table Rock WILL NOT BE THAT COMPANY, under any circumstances. We will work with the client to deliver a legacy product that can be used and reused throughout the life of the business.